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Richard Branson’s Fundamental Objective

The Financial Times posed twenty questions to Richard Branson. Here are the two important ones that touch upon the idea of a fundamental objective.

How important is money?
My priority is learning and trying to improve the world – not being rich.

How do you want to be remembered?
That I have made a difference.

Read full interview.

Categories: Strategic Management 1 | Topics | Fundamental Objective | Strategy Implementation - 782 | Topics | Fundamental Objective |

Posted on Jan 09, 10