Teaching > Courses

The 10 Most Valuable Brands in Australia

Australia’s most valuable brands. I would have not guessed them correctly.

Categories: Strategic Management 1 | Topics | Market Segmentation |

Posted on Feb 06, 16

With 8.8% market share, Apple has 73% of cell phone profits

image

Full Story by Philip Elmer-Dewit

Categories: Strategic Management 1 | Topics | Market Segmentation | Strategy Implementation - 782 | Case Studies | Apple |

Posted on May 03, 12

Danger Looming in Different Market Segment: The iPhone Challenge for Blackberry

Blackberry’s dominate the business PDA email market. But Apple’s iPhone initially designed for consumers may invade the business market as well.

More...

Categories: Strategic Management 1 | Topics | Future Strategies | Market Segmentation |

Posted on Apr 27, 08