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Heidelberg Cements sets serious environmental targets

Cement production is responsible for about 8% of CO2 emissions. For the world to become carbon neutral, big cement companies have to do the heavy lifting. Here is short video where the CEO lays out the ambitious goals the company has for 2030.

Categories: Gobal Strategy | Strategy Implementation - 782 | Topics | Institutionalizing Change |

Posted on May 31, 22

Guerrin feels mission and vision is not sufficient.

Purpose

To offer freedom of choice and movement for a better mobility experience.


Essence


A solution available at all times, for any distance and need.


Mission


Mobility is our reason for being.
Customer satisfaction is our motivation.


Vision


To be a leader in customer satisfaction and grow sustainably.

Source: https://www.guerin.pt/en/about-us/

Categories: Gobal Strategy | Topics | Fundamental Objective | Strategic Management 1 | Topics | Fundamental Objective | Strategic Management 4 | Topics | Fundamental Objective |

Posted on Apr 21, 22

Renault Faces only bad decision about its business in Russia

Categories: Gobal Strategy | Topics | International Politics |

Posted on Mar 17, 22

US Big Business Lobby Group Updates Mission of the Public Corporation

Fortune Text accompanying this: The Business Roundtable Issues Updated Statement on the Purpose of a Corporation.

The Economist takes a more critical stance.

Categories: Gobal Strategy | Topics | Fundamental Objective | Strategic Management 1 | Topics | Fundamental Objective | Strategic Management 4 | Topics | Fundamental Objective | Strategy Implementation - 782 | Topics | Fundamental Objective |

Posted on Sep 07, 19

Curious First in the World: KLM airline wants its customers to fly less.

KLM wants its customers to fly less. What does this mean for what are KLM’s fundamental goals?

Categories: Gobal Strategy | Topics | Fundamental Objective | Strategic Management 1 | Topics | Fundamental Objective | Strategic Management 4 | Topics | Fundamental Objective | Strategy Implementation - 782 | Topics | Fundamental Objective |

Posted on Jul 12, 19

WEBA (Weaving Company Appenzell), Switzerland

This is an information video how WEBA (Weaving Company Appenzell), Switzerland, is able to produce high cloth for shirt fashion designers.

Categories: Gobal Strategy | Cases | Strategy Evolution: Historical Firm Cases | Firm Histories |

Posted on Jan 30, 19

Former Southwest Airlines CEO’s Personal Fundamental Objective

“Anybody who seeks wealth as an end in itself is always going to be disappointed,” he said in 1995. “What you really should be doing is seeking excellence in achievement.”


Source: Washington Post Obituary

Categories: Gobal Strategy | Topics | Fundamental Objective | Strategic Management 1 | Topics | Fundamental Objective | Strategic Management 4 | Topics | Fundamental Objective |

Posted on Jan 06, 19