Professor Murmann's Blog: The Rapid Decline of Printed Guidebooks

The Rapid Decline of Printed Guidebooks

The digital revolution is devouring printed travel guides. Lonely planet is a case in point.  The BBC bought the company forf $210 in 2007 and sold it last year for roughly $121 million. Here is a instructive figure charting the decline in printed guide sales.


Lonely Planet and the rapid decline of the printed guidebook