During the SMY, each student will present a review of a book or an article that has extended their thinking about Strategic Management. The article or book should not be a core management text that most students would be already familiar with. New insights often come from another domain. For this reason we encourage you to look far afield for texts that provide you with some insight into the problems of the general manager or entrepreneur. For example, “It’s Only a Game” by John O’Neill (former CEO of the Australian Rugby Union and Football Federation of Australia) is a good insight into managing a complex organisation. We have posted an example of such a book review on the eLearning website along with some background information on the value of this assignment.
Categories: Strategic Management 1 | Assessments | Strategic Management 2 | Assessments | Strategic Management 3 | Assessments | Strategic Management 4 | Assessments |
Myer is more valuable after becoming once again independent from Coles
In August 1985, the Myer Emporium Ltd and GJ Coles & Coy Ltd merged, becoming the largest ever Australian Corporation. The merger did not work nearly as well as anticipated, a common fate for merged companies. In 2006 Myer was sold off to private equity. Within in a year the firm was worth an additional 1 billion, illustrating powerfully that free-standing companies often create more value than when they are part of a larger corporate structure.
More details are provided in a recent articles in the Australian.
Categories: Strategic Management 3 | Topics | Corporate Strategy |
How to get around the difficulty of estimating returns from innovation
Bombardier Recreational Products, based in Quebec, has spent C$225m ($195m) over 11 years developing the Can-Am Spyder Roadster, a three-wheeled motor vehicle. When it goes on sale later this year the $15,000 Spyder will be aimed at baby-boomers who like the idea of riding al fresco but do not feel comfortable on a two-wheeler, says Jose Boisjoli, BRP’s boss. Mr Boisjoli admits that his firm has no idea how much demand there will be for the Spyder. One way to think about how much you should spend on innovation is to ask: how much money can I lose with a failed innovation without jeopardizing the existence of the firm.
Categories: Strategic Management 3 | Topics | Innovation |
Wesfarmers: Interview with Former CEO Michael Chaney
In the spirit of “Where are the Now”, here is an interview with the outgoing CEO of Wesfarmers, Michael Chaney, before he became chairman of the National Australian Bank (NAB).
Categories: Strategic Management 3 | Topics |
