Steve Jobs last public appearance pitching to the Cupertino City Council (June 7, 2011)

Tim Cook in a wide-ranging interview talks Apple today (Feb 2011)  and future directions

On Tuesday, Apple CEO Tim Cook spoke at the Goldman Sachs Technology and Internet Conference, where he was interviewed on stage by Bill Shope, Goldman Sachs’s IT hardware analyst. Here’s an edited transcript of what Cook had to say on a variety of topics, ranging from working conditions at Apple’s Chinese suppliers to Apple’s culture and ethos. Transcript

Steve Ballmer being questions about the impact of iPhone announcement in 2007

Steve Job trying to build NeXT

This film, following Steve Jobs in the early days of next, show him both as a visionary and motivator but from minutes 15 to 20 as poor manager who did not ensure that deadlines were met by sticking to agreements about product features.

Steve Jobs reveals important ingredients in becoming successful

Steve Wozniak summaries Steve Jobs shortly after Jobs dies

You don’t speak ill about someone when they just died. But having read the Isaacson biography of Steve Jobs, Wozniak summarizes summarizes Jobs well.

Blackberry has difficulty adjusting its strategy quickly to a changed environment

The leaders of Blackberry did not realized that the iPhone was a real threat until their marketshare had been decimated. The smartphone market is moving so fast that leaders quickly quickly becomes losers because the cannot change quickly enough.  The NY Times reports today:

At the time the first iPhone appeared in 2008, RIM had successfully moved the BlackBerry into the broad consumer market from its base of government and corporate customers. But the company was totally unprepared for the popularity of a phone that lacked a physical keyboard and ran thousands of applications — in effect a versatile Web-connected handheld computer.

RIM’s co-chief executives were initially dismissive of the challenge from Apple, and Mr. Balsillie boasted that the iPhone would enhance RIM’s fortunes by increasing awareness of smartphones.

But the iPhone introduced two broad changes to the smartphone market that had severe consequences for RIM and other phone makers, including Nokia.

The iPhone and its apps shifted the emphasis from hardware to software. Then, the iPhone’s popularity led corporate information technology departments, which once allowed only BlackBerrys to connect to their e-mail networks, to support employees’ iPhones. The arrival of Android-based phones from a variety of manufacturers only compounded RIM’s woes.

Read full story here.

Related: The New Yorker on BlackBerry’s troubles.
Click on “More” for an video message of the new CEO to employees.

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Can American Society Demand that Apple create more factory jobs in the U.S.?

Now that Apple has become at least temporarily the most valuable company in the U.S and the American workers are hurting it is not surprising that the press is focusing on Apple outsourcing all it manufacturing overseas. This article brings into focus the question that we will discuss in session 4 of the class, namely what is or should be the fundamental objective of a particular firm. Who should decided this? It is possible to have many different fundamental objectives. If “yes”, how and who decides what trade-offs are to be be made.

Apple, America, and a Squeezed Middle Class: How U.S. Lost Out on iPhone Work in NY Times.

New Transparency at Apple under the leadership of Cook?

Notoriously secretive Apple published a list all its suppliers. Is this a sign that Tim Cook wants to break with Steve Jobs policy of keeping as much as possible secret and bring more openness and transparency to Apple? Or is the company simply responding to a new law in California and this disclosure would have happened under Jobs as well?

Read full story by Reuters.

Critics rave about new Windows phone software: Does a new design philosophy take hold at Microsoft?

I was quite puzzled why Nokia would throw out its own smartphone operating system and replace it with Windows since the latter seemed to be quite a dud compared to Apple’s iOS or Android. But today I learned just how good critics think the new Windows operating system is. The NY Times provides an interesting look at how Microsoft finally managed to get a technology out of its company hall that has critics raving.

The tale of how Microsoft created Windows Phone starts with the introduction of the iPhone, in 2007. To Joe Belfiore, now 43, an engineer who oversees software design for Windows Phone, that was the spark.“Apple created a sea change in the industry in terms of the kinds of things they did that were unique and highly appealing to consumers,” Mr. Belfiore said in an interview at Microsoft’s campus here. “We wanted to respond with something that would be competitive, but not the same.”

Read the full NY Times article.

John Sculley insightful interview about the mistakes he made at Apple and about Steve Jobs

I have almost finished reading Walter Isaacson revealing new Steve Jobs biography. But a long interview with John Sculley in 2010 provides additional details that allow us to understand the history of Apple and personal computers much better. Sculley fired Steve Jobs and in this candid interview says that it would have been better if Jobs had been made CEO in 1985.  Read the full interview here.

Apple with only 7% of Sales account today for 35% of Industry Profits

According to a Business Insider article, the banking giant has aggregated numbers from the top ten PC makers in the world and determined that, while Apple only commands 7 percent of overall revenues in the PC market, its products account for 35 percent of the operating profits. See Full Article.